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18-05 Segment 1: Reworking a Classic

Author A.J. Finn talks about his book “The Woman in the Window,” which uses Alfred Hitchcock’s film "Rear Window" as inspiration to tell a story about the anxiety disorder agoraphobia.

Copyright: gpointstudio / 123RF Stock Photo

18-05 Segment 2: Super Bowl Ads

We talk to marketing specialists about how to craft a good ad, how ads are effectively measured and what makes an ad memorable.

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Culture Crash 18-05: TV Theme Songs

TV theme songs: they’re the soundtrack to our childhoods. But have you ever stopped to think about their evolution or how many of them you’ve grown fond of?