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Advertising/Marketing and Consumerism

You are here: Archive / Terms / Topics / Business and Entrepreneurship / Advertising/Marketing and Consumerism

TikTok Isn’t the Only App With a Data Privacy Problem

>> April 23, 2023

We speak with two experts about the fast-evolving social media landscape and how consumers can better protect themselves from data mining.

topics covered: Advertising/Marketing and Consumerism, Government and Politics, Math, Data and Statistics, National Security, Privacy, Social Media and Internet, Technology, TikTok
ListenTikTok Isn’t the Only App With a Data Privacy Problem

A Distengrating Framework

>> February 12, 2023

We speak with two aviation experts about this recent fiasco and what it means for all technology-reliant industries.

topics covered: Advertising/Marketing and Consumerism, Federal Government, Government and Politics, Industry, Regulation, Technology, Travel
ListenA Distengrating Framework

A Key Vulnerability: U.S. Power Grids

>> January 15, 2023

We discuss what’s driving this uptick, how power companies and government organizations are responding and what you should know as consumer.

topics covered: Advertising/Marketing and Consumerism, Business and Entrepreneurship, Cybersecurity, Energy Production, Government and Politics, Industry, Infrastructure and Engineering, National Security, Terrorism, Utilities
ListenA Key Vulnerability: U.S. Power Grids

The Fallout From Industry Monopolies

>> January 1, 2023

We discuss how this recent failure has stirred a larger conversation about the consequences & long-term effects of monopolies.

topics covered: Advertising/Marketing and Consumerism, Business and Entrepreneurship, Economics and Finance, Government and Politics, Regulation, Small Business
ListenThe Fallout From Industry Monopolies

The Rise of YouTube

>> September 25, 2022

YouTube was created by three friends in 2005 and, shortly after, was sold to Google in 2006 for 1.65 billion dollars. Since then, it’s become the largest video-sharing platform in the world.

topics covered: Advertising/Marketing and Consumerism, Business and Entrepreneurship, Career, Media and Entertainment, Social Media and Internet, Streaming Media, Technology, YouTube
ListenThe Rise of YouTube

The Styles That Persist Time & Fast-Fashion Trends

>> August 7, 2022

Fashion writer and author of The Ten, Lauren Cochrane joins us this week to highlight some of the most iconic clothes in fashion history and how these pieced shaped American style culture.

topics covered: Advertising/Marketing and Consumerism, Business and Entrepreneurship, Culture and the Arts, Fashion, History
ListenThe Styles That Persist Time & Fast-Fashion Trends

The Gift Economy

>> July 10, 2022

There’s more spots to find secondhand items apart from Goodwill or a local antique store. Next time you’re in the market for something specific, go online and search if your area has a Buy Nothing group.

topics covered: Advertising/Marketing and Consumerism, Earth and Environmental Science and Climate Change, Recycling, Science and Technology, Technology, Waste Management
ListenThe Gift Economy

Jumping Jobs in 2022

>> May 29, 2022

In 2021, more than 40 million Americans left their jobs. We analyze how the pandemic changed mindsets on work and discuss some strategies that people who are looking to switch jobs can use.

topics covered: Advertising/Marketing and Consumerism, Business and Entrepreneurship, Career, Economics and Finance, Employment and Workplace Issues, Personal Finance, Science and Technology, Social Media and Internet, Technology
ListenJumping Jobs in 2022

America’s Cultural Ties With Fast Food

>> May 22, 2022

We speak with Adam Chandler, journalist and author of Drive-Thru Dreams: A Journey Through the Heart of America’s Fast-Food Kingdom about the events that fed into the rapid rise of the fast-food industry and how different chains are fighting to stay present and on-trend in today’s competitive restaurant landscape.

topics covered: Advertising/Marketing and Consumerism, American Culture and History, Business and Entrepreneurship, Culture and the Arts, Food and Nutrition, Food Indsutry, Health and Medicine, History, Labor Rights and Wages, Social Media and Internet, Twitter
ListenAmerica’s Cultural Ties With Fast Food

A History of Fabric

>> April 17, 2022

When did quality-made clothes disappear, and the rise of new, cheaper fabrics take hold in the U.S.? Author Sofi Thanhauser joins us this week to shed some light on how the garment industry got to where it is today.

topics covered: Advertising/Marketing and Consumerism, Business and Entrepreneurship, Earth and Environmental Science and Climate Change, Employment and Workplace Issues, Environment, Fashion, History, Industry, Manufacturing, Textiles and Clothing
ListenA History of Fabric
will inflation continue to rise?

The Economic Squeeze of Inflation

>> March 13, 2022

Between January 2021 and January 2022, prices across the board went up by 7.5%. What’s next? Economics professor Dr. Christian Vom Lehn joins us to breakdown what’s fueling these continued price hikes and how the invasion of Ukraine by Russia may make certain goods and services pricier.

topics covered: Advertising/Marketing and Consumerism, Economics and Finance, Industry, Inflation, Labor Rights and Wages, Manufacturing, Personal Finance
ListenThe Economic Squeeze of Inflation
Fitness Industry Evolution - Viewpoints Radio

Spin, Sweat, Repeat: The Ever-Evolving Fitness Industry

>> February 6, 2022

It feels like the fitness market has more options than ever before. Between the rise of at-home fitness, traditional gyms and focused classes, consumers can pick and choose to workout whichever way they like. This week – we speak with two fitness experts about evolving trends in exercise and what’s next.

topics covered: Advertising/Marketing and Consumerism, Business and Entrepreneurship, Community, Exercise and Fitness, Health and Medicine, Industry, Technology
ListenSpin, Sweat, Repeat: The Ever-Evolving Fitness Industry

Culture Crash: Pivoting Back to Theatre Movie Releases

>> September 26, 2021

Many film lovers have gotten accustomed to watching new movies at home during the pandemic, but is it for the better? Film creators are pushing for a return back to theaters, but only time will tell what’s next.

topics covered: Advertising/Marketing and Consumerism, Business and Entrepreneurship, COVID-19 Pandemic, Culture and the Arts, Disney+, Economics and Finance, HBO Max, Media and Entertainment, Movies, Streaming Media, Theater
ListenCulture Crash: Pivoting Back to Theatre Movie Releases
Forever Fashion: The History Of Timeless Trends

Forever Fashion: The History of Timeless Trends

>> August 1, 2021

There are some items of clothing that truly never go out of style. Whether it’s a pair of jeans or a classic black dress, these pieces transform with the vibe and trends of each decade. Fashion writer and author of The Ten Lauren Cochrane joins us this week to highlight some of the most iconic clothes in fashion history.

topics covered: Advertising/Marketing and Consumerism, Culture and the Arts, Fashion, History, Literature and Writing, Movies, Textiles and Clothing
ListenForever Fashion: The History of Timeless Trends
21-28 Segment 2: A Better Way To Get Away

A Better Way To Get Away

>> July 11, 2021

It seems like lately almost everyone is heading to the airport. Whether you’re flying, driving or taking a train, vacations are a highly anticipated time to get away from everyday life. Everyone deserves relaxation, but is there a way to make sure that you’re traveling more consciously? Are you booking excursions with local, independent companies? Supporting …

topics covered: Advertising/Marketing and Consumerism, Business and Entrepreneurship, Earth and Environmental Science and Climate Change, Environment, History, Holidays and Traditions, Infrastructure and Engineering, Small Business, Tourism, Transportation, Travel, Travel and Leisure, Wildlife Protection and Management
ListenA Better Way To Get Away
21-25 Segment 2: The Toll of Excess Clothes Production

The Toll of Excess Clothes Production

>> June 20, 2021

The average clothing item today is worn anywhere from seven to ten times before it’s discarded on donated. Why is this number so low, and what happens once the garment leaves a person’s closet? Maxine Bedat, a prominent voice in sustainable fashion, joins us this week to shed some light on the clothing crisis and how its impacting workers and the …

topics covered: Advertising/Marketing and Consumerism, American Culture and History, Business and Entrepreneurship, Earth and Environmental Science and Climate Change, Economics and Finance, Environment, Fashion, History, Industry, Labor Rights and Wages, Manufacturing, Media and Entertainment, Pollution, Textiles and Clothing
ListenThe Toll of Excess Clothes Production
21-24 Segment 1: The Environmental Effects Of Staggering Palm Oil Production

The Environmental Effects of Staggering Palm Oil Production

>> June 13, 2021

In the U.S., most Americans commonly use vegetable or olive oil when cooking. While we don’t often here about palm oil, it’s in many of the products that we buy at the grocery store, including everything from food to personal care products. And abroad, palm oil is widely used in cooking and frying. Last year, global consumption reached 72 million tons. …

topics covered: Advertising/Marketing and Consumerism, Business and Entrepreneurship, Climate Change, Earth and Environmental Science and Climate Change, Environment, Farming and Agriculture, Food and Nutrition, Pollution, Wildlife Protection and Management
ListenThe Environmental Effects of Staggering Palm Oil Production
21-20 Segment 1: The Rise Of Cryptocurrency

The Rise of Cryptocurrency

>> May 16, 2021

The cryptocurrency that started it all, Bitcoin, is now valued at around 1.6 trillion dollars. And in just the last month, another, newer form of crypto, Dogecoin has skyrocketed in popularity across the Internet, sharply driving up the price per token. We explore the fascinating and fast-evolving world of cryptocurrency and the future of traditional …

topics covered: Advertising/Marketing and Consumerism, Banking, Business and Entrepreneurship, Currency, Cybersecurity, Economics and Finance, Investment and Financial Planning, Science and Technology, Social Media and Internet
ListenThe Rise of Cryptocurrency
The Reduce, Reuse, Recycle Conundrum

The Reduce, Reuse, Recycle Conundrum

>> May 9, 2021

How often do you buy an item from the store that’s packaged in a plastic container or wrapped in plastic? Daily decisions like these add up and are feeding into the global plastic crisis. Scientists estimate that there’s anywhere between nine to 16 million tons of plastic on the sea floor, polluting the environment, harming species and releasing harmful …

topics covered: Advertising/Marketing and Consumerism, Earth and Environmental Science and Climate Change, Environment, Health and Medicine, Law/Policy and Enforcement, Pollution, Recycling, Regulation, Waste Management
ListenThe Reduce, Reuse, Recycle Conundrum
SEGMENT 2: A Newsfeed Overload

A Newsfeed Overload

>> February 21, 2021

How often do you skim a headline and feel like that’s all you need to know? Or gather your daily news from a Twitter or Facebook feed? Economist & journalist Tim Harford joins Viewpoints this week to share the impacts of sensationalized or one-sided information and how we can all become more inquisitive consumers of content.

topics covered: Advertising/Marketing and Consumerism, Economics and Finance, Facebook, Math, Data and Statistics, News and Journalism, Research, Social Media and Internet, Twitter
ListenA Newsfeed Overload

The Pandemic’s Push On E-Commerce

>> January 17, 2021

While many small, neighborhood stores are fighting to keep their doors open, e-commerce giants like Amazon are seeing staggering growth. In fact, 2020 was the most successful year-to-date for the company. The pandemic has forced millions to buy more items online or through curbside pick-up. So, how has this shift in shopping habits changed the retail game …

topics covered: Advertising/Marketing and Consumerism, Business and Entrepreneurship, Commerce, COVID-19 Pandemic, Employment and Workplace Issues, Retail and Shopping, Science and Technology
ListenThe Pandemic’s Push On E-Commerce

Holiday Shopping 2020: Do You Need To Buy It?

>> November 8, 2020

Compulsive buying disorder affects around five percent of Americans. With prime shopping season fully underway, the number of ads and limited-time deals can lead to several unneeded purchases. We speak with psychologist, Dr. Michael Vilensky about how retailers get you to keep buying and what to do if you feel like you’re shopping is getting to be a problem.

topics covered: Addiction, Advertising/Marketing and Consumerism, Holidays and Traditions, Personal Finance, Psychology and Psychiatry, Retail and Shopping
ListenHoliday Shopping 2020: Do You Need To Buy It?

Dot Con: Pranking the Authors of Spam Emails

>> August 16, 2020

Author and comedian, James Veitch has made a name for himself by replying to these scams and continuing the conversation, effectively wasting the scammers time as much as they waste ours. We speak with him about his trade and the major telltale signs to look out for in a scam.

topics covered: Advertising/Marketing and Consumerism, Computer Science, Criminal Justice and Courts, Fraud and Identity Theft, Literature and Writing, Personal Finance, Privacy, Science and Technology, Social Media and Internet
ListenDot Con: Pranking the Authors of Spam Emails

From Glossier To Warby Parker: Startups That Are Redefining the Retail Game (2020)

>> March 8, 2020

If you take a look at some of the newer brands that are shaking up retail – from Dollar Shave Club to Casper – all of these ideas are based off traditional products rather than new inventions. How are some of these innovative startups outperforming the big-name, traditional brands that have ruled the consumer market for decades?

topics covered: Advertising/Marketing and Consumerism, Business and Entrepreneurship, Economics and Finance
ListenFrom Glossier To Warby Parker: Startups That Are Redefining the Retail Game (2020)
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